New Business Ideas and Concepts Rotating Header Image

The Process Of Knowledge Management

The Process Of Knowledge ManagementReturning to the wording in the definition of Knowledge Management (KM) offered earlier, it is important to note that the process is selective, in that only the important facts and contextual information is saved. Some sort of filter mechanism must be in place to avoid collecting a massive amount of information that is too expensive to store and can’t be easily searched or retrieved efficiently. Similarly, the KM process involves distillation of data to information and of information to knowledge. This step further clarifies and limits the amount of data that must be stored.

Before the information can be stored in some type of memory system, however, it has to be organized in a way that facilitates later retrieval. Organization usually involves deciding on a representation language and a vocabulary to identify concepts. For example, in the risk assignment for insurance policy prospects, does the designation “single” apply to recently divorce prospects as well? Furthermore, the concept of Low Risk (LR) can be represented mathematically, as in:

LR = AGE < 28 AND MS = SINGLE OR MS = MARRIED

Or in simple text prose:

Low Risk is assigned to prospective customers less than 28 years of age who are married or single.

Storage is most often accomplished using several forms of information technology, typically including PCs and servers running database management software. However, data sitting in a repository is of no value unless it’s put to use. As such, Knowledge Management is a two-way process, in that data are first captured, manipulated, and stored, and then the resulting information is packaged or reformatted to suit the needs of the user.

Determine How Much Your Site Is Worth

Determine How Much Your Site Is WorthYour site will be of the most value when business is booming. If your membership numbers are growing, your profits are increasing and your subject is gaining in popularity, it might be the perfect time to sell. It is a good idea to set ourselves targets that will determine a good time to sell. The targets you set for your membership could include the following:

  • A certain yearly revenue
  • A fixed number of members
  • A particular rate of growth

In order to value your site and make it bigger than before, you can use two following methods:

Method 1) Price to earnings ratio

This is a reasonably simple way to come up with an indicative value for your membership site. Calculate the future maintainable profits of your membership site. Once you know the maintainable profits of your business you need to decide how many years’ profits your membership site is worth.

Method 2) Cost to rebuild

This method values your site based on what it would cost you to build it from scratch at the time of sale. Some of the factors to include are:

  • Cost of actually creating the site, hiring a programmer, buying the domain name etc.
  • Cost of hiring a ghostwriter to write all the content
  • Cost for the working hours you have put into the site
  • Cost of any software you have used
  • Cost of advertising
  • Cost of hosting the site
  • Cost for your customer list

Other factors to consider when valuing your site include:

  • Your target audience
  • Your revenue streams
  • Your site traffic
  • Age and reputation of your site
  • Your domain name
  • Customer loyalty
  • Customer list