Strategic alignment is essentially matching up your strategy to your tactics and specific programs, or business activities. Strategic alignment sounds simple: bring your activities and spending into logical harmony with your strategy. However, things frequently go wrong. It’s easy to think strategically for a while, and hard to consistently implement all the time. For example, [...]
Posts under ‘Business’
Knowing Your Price Floor
Understanding your costs is a critical component in establishing the price for your product or service. Determining the cost “floor” for your product is an important step toward establishing the range of where your price should be. This will help you understand where you can exercise pricing discretion to set your price point. Pricing at [...]