Returning to the wording in the definition of Knowledge Management (KM) offered earlier, it is important to note that the process is selective, in that only the important facts and contextual information is saved. Some sort of filter mechanism must be in place to avoid collecting a massive amount of information that is too expensive [...]
Posts under ‘Business’
Using Selective Pricing Actions
Employing complex options such as multiple-part pricing, quantity discounts, time-of-use pricing, bundling, and so on lets price warriors selectively cut rates for only those segments of the population that are under competitive threat. One common—and classic—tactic is to change customers’ choices, or reframe the price war in the minds of customers. McDonald’s did it successfully [...]